At Cornerstone Leadership Solutions we are privileged to study the top companies in the world. We see what sets the good organizations from the great ones. One key component is intentionality. It is the intentionality of organizational culture that makes the difference. It was the intetionality of Southwest, JetBlue, Zappos, Disney, JP Morgan Chase and others that make their institutions great.
We believe intentionality of your culture encompasses five essential principles:
- Values Clarification
- Hiring For Culture
- Establishing Rewards and Accountability for Values
- Weave Values into Customer Branding
- Continuous Discipline to Sustain Your Values Based Culture
Each principle takes time to execute, but each step is vital. If you want your organization to thrive for years to come clarify the values of your organization and as individuals. These are the foundation upon which to build. If you have clarified values you will know who to hire and when tot fire. You'll have systems in place to reward values based behaviors. Your customers will be woven into and impacted by your values. And last you'll have an intentional discipline to sustain your culture built on values.
Cornerstone offers a guide by your side experience as listed above. We strive each day to add value to each person we meet and move organizations from success to significance. The best way is a Culture By Design™. To learn more visit our website: www.cornerstone-leadership.comLabels: clarify, cornerstone leadership solutions, culture by design, disney, dounation, jetblue, jp morgan chase, lincoln, ne, organzational culture, southwest airlines, values, zappos
